At NOBO Corporation, our mission has always been simple: to provide top-quality, non-surgical hair replacement systems at prices that make confidence accessible to everyone.

Our story began in 1970, when Bodo Knoche first introduced hair replacement in Germany. Together with his wife, Sigi, he grew a successful business serving clients across Europe. After moving to America, Bodo launched HPH Corporation — the very first company to bring affordable hair systems to customers through mail-order. This revolutionary idea quickly took off, reaching customers in over 95 countries worldwide.

In 2003, Bodo and his son Norman Knoche built on that foundation and founded NOBO Corporation, bringing hair replacement into the digital age. By combining decades of experience with the convenience of the internet, we’ve made it easier than ever for clients to enjoy privacy, accessibility, and personal service from the comfort of their homes.

With 50+ years of experience, we’ve traveled the globe to source the highest-quality materials and the most advanced techniques in the industry. Every NOBO system is hand-tied with care, crafted using the best hair and base materials available today.

And here’s something that makes us unique: we don’t just sell hair — we wear it too. Bodo Knoche, our founder and President, has been his own best customer for decades. That’s why we stand firmly behind every system we make, backed by our 30-day satisfaction guarantee.

At NOBO, you’re not just purchasing a product — you’re joining a family that has been redefining confidence, style, and quality for more than half a century.